The World Cup does not stop at the gates of Mercedes-Benz plant Bremen, on the contrary. The employees are totally into the World Cup, with a view to Brazil – and to Bremen! As the factory squad is also performing at world class standard.
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For the plant and its employees, we have developed a poster series, combined football and car production, found analogies, and used them for surprising and motivating motifs: »Schlaand im Werk.« (in England you would say: »Engerland at the works.«) Things are very much looking up.
These and other posters can be seen here.