The idea of »pop« (Project-oriented action program) is the urban development in districts by exemplary projects, so-called key projects, from urban planning and education.
In order to communicate and to establish the project-oriented action program internally in public administration and politics as well as externally in the western district of Bremen, we have developed the program logo »pop«. Simultaneously we have brought the idea of »pop« into public space and designed exhibition modules, such as a walk-in floor map amongst others. On the map, the key projects are located, project families are assigned, which is explained at booths – a great help for orientation in the project jungle and the basis for in-depth discussions with experts and district residents.
You can find out more about the project here.